Posts

The End of 100 Results per Page: Google’s Silent Update Shaking SEO

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It started like any other morning. Coffee in hand, I logged into Infotrench.com to check how our keywords were performing on Google. Normally, the analytics dashboard gave me a clear picture—ranking positions, performance shifts, and trends that helped me decide what to do next. But that day, something felt… off. A few keywords that usually ranked on the first page had completely disappeared. Others were jumping up and down like a rollercoaster. At first, I thought it was just a reporting delay or maybe a small glitch. But then, as I compared numbers with Google Search Console, things got stranger—the two didn’t match at all. That’s when I realized this wasn’t just my issue. It was something bigger. The Twist Behind the Scenes After digging deeper, I found the reason. Just a few days earlier, Google had quietly removed the ability to view 100 search results on a single page. Now, this may not sound like a big deal if you’re just searching for your favorite recipe or product—you rarel...

A Guest Post – An Smart Way to Expand Your Online Presence

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In the digital marketing and online branding world, content is at the heart of all marketing strategies. Among the various types of content marketing, a guest post has become one of the best ways to expand visibility, build authority, and drive targeted traffic to a website. If you are a business owner, a blogger, or a digital marketer, writing guest posts can provide you a serious edge over your competitors. What's a Guest Post Blog Post? A guest post blog post is content written by a person and published on a different person's website or blog. Instead of logging into your own blog or website, you are writing an article for someone else's blog. In doing so, you will usually earn exposure, backlinks and even networking opportunities in return. This is one of the best win/win systems out there. The host blog gets to publish a fresh valuable blog post. The guest writer gets their name out there and gains the promotional opportunity. Benefits of Guest Posting Improves SEO and...

Blog Post – Writing Quality Content that Resonates with Readers

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A blog post is one of the most compelling methods to disseminate information, convey ideas, and speak to a targeted audience. You may be a freelance writer, business owner, or digital marketer—producing high-quality blog content has the potential to help you establish authority, increase search engine rankings, and foster trust among readers. A well-tuned blog post is more than mere text—it's a combination of insights of value, compelling storytelling, and search engine optimization. What Does a Good Blog Post Entail? A good blog post provides value for the reader. The subject matter ought to solve a problem, respond to a question, or entertain. Simple formatting, snappy headings, and short paragraphs facilitate easier reading of the content. Moreover, an engaging introduction captures the reader's attention, while the ending leaves them with a definite takeaway. Essential components of a good blog post are: Relevant topic selection – Select topics that your audience is inte...

How to Do Keyword Research for Your Blog Post (Step-by-Step)

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  In the world of blogging, writing an engaging blog post is only half the battle. The other half? Making sure your audience can find it. That’s where keyword research comes in. Whether you're using top-tier blog post or starting out with free blog sites, knowing how to do keyword research is essential for driving organic traffic. In this guide, we’ll walk you through a step-by-step process for doing effective keyword research for your blog post. If you're using platforms like Bloggerz.us , this method will help you gain visibility and rank better in search engines. Step 1: Know Your Blog Topic and Audience Before even thinking about keyword tools, step back and ask yourself: What is my blog post about? Whom am I writing for? What kind of questions or problems does my audience seek to solve? Maybe your blog post is about "how to grow succulents indoors." Your audience might include plant lovers, beginner gardeners, or apartment dwellers. Knowing your audience narro...